Vikas Khurana, Research Scholar Allana Institute of Management Sciences, Pune, India
Amol Goje, Vidya Pratishthan's Institute of Information Technology, Pune, India
International Journal of Advanced Computing and Communication Systems
ISSN (Online) : 2347 - 9299
ISSN (Print) : 2347 - 9280
Received On :
Revised On :
Accepted On :
Published On :
Volume 03, Issue 03
Page No : 001-006
In today’s business environment, the organization needs insightful information to make decisions for gaining competitive advantage in the industry. The data analysis has become a priority activity in all organizations for proper decision-making and the data is available in multiple sources & formats within the organization. The Business Intelligence (BI) tools convert the data from multiple sources & formats into insightful information enabling organization to make better & quicker decision and thus provide competitive advantage. This study has been undertaken by conducting extensive literature review to explore the role of business intelligence in organizational decision making and growth. The study proposes a conceptual model of organizational growth with the use of business intelligence tools. The study also identifies emerging trends in business intelligence tools. Organizations need to conduct further exploration for use of BI tools in several business functions (supply chain, purchasing, and human resource). Further studies are required for analyzing the impact of BI tools on quality decision-making and organizational growth.
Business intelligence tools; Decision-making; Business analytics; Competitive intelligence.
Vikas Khurana and Amol Goje, “Role of Business Intelligence Tools in Quality Decision-making and Organizational Growth, ”International Journal of Advanced Computing and Communication Systems, pp. 001-006, November, 2016.
© 2016 Vikas Khurana and Amol Goje. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
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